Graze
Snacking Reimagined

Brand Identity and Packaging

Graze take natural, good for you ingredients and transform them into snacks that are as tempting as naughtier treats but packed with benefits, so grazers don't have to compromise.

Following JKR’s recent work establishing a new logo and brand philosophy — snacking reimagined — I came in to work with the in-house creative team and help develop other brand assets in-line with their new strategy, including typography, illustration and colour palette. I then led the packaging design across Superfood Bites, Protein Bites and sharing bags.